Brockholes held up as shining example to visitors from 14 countries

Brockholes held up as shining example to visitors from 14 countries

Brockholes held up as shining example to visitors from 14 countries

First published in News Preston and Leyland Citizen: Photograph of the Author by , Reporter

AN EAST Lancashire nature reserve is being used as an example for organisations from every corner of the globe.

The marketing of Brockholes Nature Reserve in the Ribble Valley and the sustainable design of the floating ‘Visitor Village’ are being used as case studies in a new handbook aimed at showcasing the best way to develop a wetland education centre.

And representatives from 14 countries, including Australia, China, Canada and United Arab Emirates were told about the attraction as an example of best practice at a conference in South Korea.

The site, which is run by Lancashire Wildlife Trust, includes 250 acres of wetland and woodland habitats which was transformed from a former quarry site.

The newly released handbook presents a range of lessons on the design and operation of wetland education centres based on experiences of centre managers from around the world.

It is aimed at government agencies, architects, conservation organisations and consultants.

Brockholes general manager, Kath Knight was also invited to attend the ‘Workshop on Best Practices for the Design and Operation of Wetland Education Centres’, held in Seosan, to talk about the work of the trust.

She said: “We were honoured to be invited to contribute at the workshop.

“And hope that it will enable us to establish links with wetland centres around the world.

“The fact that Brockholes is being used in several areas as a case study for best practice is a testament to the work of the trust and its members who supported the initial purchase of the reserve in 2006.”

The workshop was a partnership event organised by the Ramsar Convention Secretariat, the Ministry of Environment Korea and the Environmental Ecosystem Research Foundation.

Marketing manager Lindsey Poole said: “To have the marketing recognised on a global scale is breathtaking.

“Our plans were always big when it came to Brockholes, we wanted to portray the unique features of the site and break down the barriers of nature reserve perceptions, and we wanted to let people know we were a new kind of nature reserve.

“We had to be creative, though, with small budgets, a small team and a launch campaign which began before the reserve and Visitor Village were completed.

“The multi-channel approach we used enabled us to build the excitement and anticipation around the launch, with a powerful PR campaign ensuring we made the most of opportunities to raise our profile to a national level.”

Comments (7)

Please log in to enable comment sorting

3:19pm Tue 10 Jun 14

noddy57 says...

The real gem is the Rovers training ground facilities, the best in the country bar none.We owe a huge debt to Jack Walker.
The real gem is the Rovers training ground facilities, the best in the country bar none.We owe a huge debt to Jack Walker. noddy57
  • Score: 1

3:45pm Tue 10 Jun 14

Shorty Medlocke says...

I'm sure it is a gem Noddy57, but it's not a wetlands nature reserve, and it's not open to the public, so on those counts Brockholes wins hands down. Are you getting it confused with Brockhall by any chance?
I'm sure it is a gem Noddy57, but it's not a wetlands nature reserve, and it's not open to the public, so on those counts Brockholes wins hands down. Are you getting it confused with Brockhall by any chance? Shorty Medlocke
  • Score: 3

4:31pm Tue 10 Jun 14

Ossyosssyossy says...

noddy57 wrote:
The real gem is the Rovers training ground facilities, the best in the country bar none.We owe a huge debt to Jack Walker.
Ha ha what a nob!
[quote][p][bold]noddy57[/bold] wrote: The real gem is the Rovers training ground facilities, the best in the country bar none.We owe a huge debt to Jack Walker.[/p][/quote]Ha ha what a nob! Ossyosssyossy
  • Score: 1

5:49pm Tue 10 Jun 14

noddy57 says...

Shorty Medlocke wrote:
I'm sure it is a gem Noddy57, but it's not a wetlands nature reserve, and it's not open to the public, so on those counts Brockholes wins hands down. Are you getting it confused with Brockhall by any chance?
well that,s a fair cop and you got me good but as for that **** of a dingle he can get stuffed.There is only one Brockhall as far as l`m concerned` and that won,t change.what have them dingles got ? gawthorpe !! now that is funny.
[quote][p][bold]Shorty Medlocke[/bold] wrote: I'm sure it is a gem Noddy57, but it's not a wetlands nature reserve, and it's not open to the public, so on those counts Brockholes wins hands down. Are you getting it confused with Brockhall by any chance?[/p][/quote]well that,s a fair cop and you got me good but as for that **** of a dingle he can get stuffed.There is only one Brockhall as far as l`m concerned` and that won,t change.what have them dingles got ? gawthorpe !! now that is funny. noddy57
  • Score: 0

8:11pm Tue 10 Jun 14

clickhere says...

Is Brockholes, on the outskirts of Preston and immediately off the M6, really East Lancashire??
Is Brockholes, on the outskirts of Preston and immediately off the M6, really East Lancashire?? clickhere
  • Score: 3

8:30am Thu 12 Jun 14

.Lancs _ Pensioner says...

clickhere says...

Is Brockholes, on the outskirts of Preston and immediately off the M6, really East Lancashire??


Agree
clickhere says... Is Brockholes, on the outskirts of Preston and immediately off the M6, really East Lancashire?? Agree .Lancs _ Pensioner
  • Score: 0

8:33am Thu 12 Jun 14

.Lancs _ Pensioner says...

clickhere wrote

Is Brockholes, on the outskirts of Preston and immediately off the M6, really East Lancashire??
clickhere wrote Is Brockholes, on the outskirts of Preston and immediately off the M6, really East Lancashire?? .Lancs _ Pensioner
  • Score: 0

Comments are closed on this article.

Send us your news, pictures and videos

Most read stories

Local Info

Enter your postcode, town or place name

About cookies

We want you to enjoy your visit to our website. That's why we use cookies to enhance your experience. By staying on our website you agree to our use of cookies. Find out more about the cookies we use.

I agree